Universal Instruments appointed new director for Europe
Universal Instruments Corporation has announced the appointment of Peter Bollinger as Director of European Operations, effective from January 2006. Operating from Universal’s in Bad Vilbel near Frankfurt, Bollinger took over the role from Brad Benett, who has relocated back to Universal Instruments’ Binghamton facility. In his new position, Bollinger assumes direct responsibility for all sales and service in Europe, continuing the progressive approach of this predecessor.
Among the initial tasks facing the new Director for Europe is the championing of Universal’s aggressive chip placement initiatives in the region, plus a long-term commitment to strengthen customers relations by extending Universal’ high level of flexibility and responsiveness. The role also sees Bollinger tasked with the ongoing effort to further develop Universal’s direct sales and support infrastructure through its comprehensive network of knowledgeable, experienced and trusted distributors.
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