Rapak & Bulgarian Herti-M joined forces in South-Eastern Europe

NewsSouth-East European INDUSTRIAL Мarket - issue 4/2007

This summer Rapak established joint-venture with Herti-M, a Bulgarian packaging specialist for the wine and food industry, to deliver better localised service and a wider range of bag-in-box packaging and filling systems in South Eastern Europe. The new enterprise, based in Shoumen, Bulgaria, is called Rapak AD and brings together the local expertise of Herti-M and the market knowledge and experience of Rapak. It is the first dedicated global supplier of bag-in-box technology in the region. This combination will enable Rapak to reach a greater number of potential customers in different industries, offering improved flexibility, faster service, closer contact and a better response to customers’ needs.

Rapak AD is able to supply a comprehensive range of bag-in-box packaging, filling systems and other related services, meeting the growing demand for this type of packaging from customers throughout the region. Bag-in-box’s efficient, versatile and cost-effective liquid packaging format continues to generate interest from a diverse range of end markets including wine, water, soft drinks, foods, and chemicals.

The Head Office of the new business will be in Shoumen, Bulgaria.

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