ersol Solar Energy becomes Bosch Solar Energy
ersol Solar Energy AG changed its name to Bosch Solar Energy AG at the beginning of September 2009. The three ersol subsidiaries are being renamed at the same time. Ingot and wafer manufacturer ASi Industries GmbH becomes Bosch Solar Wafers GmbH. ersol Crystalline Modules GmbH now operates under Bosch Solar Modules GmbH. Finally, thin-film module manufacturer ersol Thin Film GmbH is trading as Bosch Solar Thin Film GmbH with immediate effect.
“As Bosch Solar Energy AG, from now on the company will directly benefit from the high name recognition, global presence, decades-long tradition and strong attributes of the Bosch brand. These include quality, innovation, and customer orientation,” says Holger von Hebel, CEO of Bosch Solar Energy AG. Both within and outside of its manufacturing facilities, the company’s visual image will be changed over to that of Bosch. As a part of this process, the company’s new website at www.bosch-solarenergy.com was launched and Bosch Solar Energy changed all of its product labelling.
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